Trading Strategies

Last reviewed 2026-10-12

Trend following

Trend following assumes that prices which have moved strongly in one direction tend to keep moving that way for longer than a random walk would suggest. The strategy does not forecast; it reacts.

Drag across the chart to read values

price50-day SMA200-day SMA
94116139161183death crossgolden crossday 0day 100day 200day 300day 400
A rising regime, a sell-off and a recovery. The crossovers arrive late, which is the price of filtering out noise. Simulated data for illustration only.

Core idea

A trend follower buys after prices have already risen and sells after they have already fallen. Entries are late by design. The edge, where it exists, comes from a small number of very long moves that pay for many small losing trades.

A classic rule set: moving-average crossover

The simplest version compares a fast and a slow simple moving average (SMA) of closing prices.

SMA(n) = (Pt + Pt-1 + … + Pt-n+1) / n

Exponential moving averages (EMA) react faster because recent prices get more weight. Faster averages mean earlier signals and more false ones.

Breakout variant

The Donchian channel approach buys when price closes above the highest high of the last N days (20 and 55 are common) and exits on a close below the lowest low of a shorter window. It was popularised by the "Turtle" traders in the 1980s.

What it looks like in practice

PropertyTypical outcome
Win rateLow, often 30–45%
Average win vs. average lossWins several times larger than losses
Best conditionsPersistent macro moves, commodity cycles, crises
Worst conditionsRange-bound, choppy markets with frequent reversals

Common mistakes

Further reading

Michael Covel, Trend Following; Andreas Clenow, Following the Trend; Moskowitz, Ooi and Pedersen, "Time Series Momentum" (Journal of Financial Economics, 2012).

Practice

Three quick tasks. Pick an answer to check it, or open the answer below each task.

Task 1

The 50-day SMA is 104 and the 200-day SMA is 101, and yesterday the 50-day was below the 200-day. What is the signal?

Show answer

Golden cross: go long. The fast average crossed above the slow one, the classic long entry.

Task 2

A trend system wins 35% of trades. Can it still be profitable?

Show answer

Yes, if average wins are much larger than average losses. Expectancy = 0.35 x avg win - 0.65 x avg loss. With wins about 3x losses it is positive.

Task 3

In which market does trend following usually struggle?

Show answer

A sideways, choppy range. Frequent reversals trigger many small losing trades.

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This article is educational. It is not investment advice and does not recommend buying or selling any instrument. Past performance of any rule set does not guarantee future results.

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